Sustainability


As a company in the 21st century the products or services that a company sells isn’t what gains and retains customers. People now look for the sustainability of the company and the ethics that the company stands by. Due to the internet being so accessible people are able to find many of the same types of products at cheaper prices easily. Therefore, companies have to do things to stand out, this could be by offers and discounts, location and availability, or by their morals.

             As a business I have decided to not use single use plastic when possible, for example, I now use metal clasps on collars because they are reusable and stronger than plastic ones meaning that the collars are better quality. I am also making sure that if there are all metal options for other types of hardware, that I use them.

            I have however had to increase the cost of my products because metal clasps cost more than plastic ones, but this has been easy because the collars are improved in their quality and their appearance so they are worth more money.

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