As a small business I try to save as much money a possible, to do this I cut out all necessary costs such as Facebook ads, by using things like hashtags and asking family and friends to share posts, businesses reach wider audiences without having to spend any money. I also attend a BNI meeting which is a networking group which allows businesses to present what they do to around 30 other business members. Their goal is to get referrals which means that if they can get me any business, they get extra benefits for themselves and their business, so they are willing to share posts, make orders and give out business cards. This is also free and having been I have been able to get some of my products in shops in Hepsworth, Gorleston, Halesworth and Great Yarmouth. I also save money by making other products out of waste materials, for example, small pieces of paracord which come off a dog lead can be used to make keyrings, or if there is enough, bracelets which can be sold at craft fairs, or ...